How to Prepare for Wholesale

Once you’ve decided whether or not your business could grow by entering into wholesale markets, it’s time to take action. In this seminar, Business Advisor Jon Janson will help you prepare your business for wholesale markets with practicable advice and suggestions and start to prepare for the New England Made trade show in March 2026.

Topics we'll cover include:

• A preview of pricing for wholesale
  • Be sure to sign up for our “Wholesale Pricing” webinar
• Specific terms to understand
• Materials and strategies used to track sales
• How to make wholesale attractive to potential retailers
• A brief introduction to “day of” trade show strategies
  • Be sure to sign up for our “Trade Show Booth Design” webinar

These essential topics will help you be better prepared to impress wholesale buyers to create lasting and profitable relationships.

Funded in part through a cooperative agreement with the U.S. SBA. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact mainesbdc@maine.edu