Essential Market Research Tools for Your Small Business

Before you open or expand a business it’s essential to test your assumptions with market research. Many people fail to properly research and this can lead to costly mistakes. By researching industry trends, your target customers, and your competitors you'll know if your business idea is needed in the marketplace.

Join SBDC Business Advisor Tina Oddleifson and Myles Robert, Business Librarian for the Portland Public Library, as they discuss and demonstrate the highly informative secondary business research tools available to you through the library.

Funded in part through a cooperative agreement with the U.S. SBA. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact mainesbdc@maine.edu